Stolen Pride: Loss, Shame, and the Rise of the Right

In her first book since the widely acclaimed Strangers in Their Own Land, the National Book Award finalist and bestselling author Arlie Russell Hochschild now ventures to Appalachia, uncovering the “pride paradox” that has given the right’s appeals such resonance.

For all the efforts to understand the state of American politics and the blue/red divide, we’ve ignored what economic and cultural loss can do to pride. In Stolen Pride, Arlie Russell Hochschild argues that Donald Trump has turned lost pride into stolen pride and shame into blame, and that the result of his rhetorical alchemy has been to weaponize that shame and introduce a potent blend of anger and often violent rhetoric—undermining democracy and highlighting revenge.

Hochschild’s research drew her to Pikeville, Kentucky, in the heart of Appalachia, within the whitest and second-poorest congressional district in the nation, where its residents faced the perfect storm. The city was coal jobs had left, crushing poverty arrived, and a deadly drug crisis struck the region more powerfully than anywhere else in the nation. Although Pikeville had been in the political center thirty years ago, by 2016, 80 percent of the district’s population voted for Donald Trump. Hochschild’s brilliant exploration of how the town responded in 2017, when a white nationalist march came to town—a rehearsal for the deadly “unite the right” march that would take place in Charlottesville, Virginia, just four months later—takes us deep inside a community that defies stereotypes.

In Stolen Pride, Hochschild—whose previous book, Strangers in Their Own Land, was heralded by the New York Times as one of a small handful of books to read to understand Trump and the 2016 election—focuses on a group at the center of the shifting political blue-collar men. Long conversations over six years with mayors and felons, clerks and shopkeepers, road workers and teachers, ex-coal miners, and recovering addicts form the core of the book, movingly introducing readers to real people living deep within the political storm.

Hochschild’s great gift is to decode the emotional narratives that demagogues can speak to and lay bare the pain that lies beneath the rage. And in some of the voices she listens to, Hochschild hears an alternative to the inchoate anger, as she and her subjects imagine a way we might build bridges and move forward.

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